Evocative of an era of high style and panache; when risks were taken, ground was broken, rules were ignored, Mad Men is a euphemism for those savvy, free-spirited martini-sipping arbiters who played and worked outside the framework of convention. Untied…this limited edition gin is a proud and passionate collaboration of its producers, Hayward Park and the distillers, Kangaroo Island Spirits.
Scope: Branding / Packaging / Key imagery
Photography: Mike Annese